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October 15, 2021

Letter from the President David Bratcher has Something to Say

It’s hard to believe we are in the third quarter of 2021. This year has been exciting to say the least! Business is strong and growing thanks to the energy and enthusiasm from our employees and business partners. In this newsletter issue, you will learn more about our corporate office move from downtown St. Louis

New Corporate Headquarters for Luxco®

On May 3, Luxco® pulled up stakes on its downtown headquarters on Clark Ave and moved west to its new headquarters located at 540 Maryville Centre Drive in St. Louis County. The new Luxco headquarters, featuring 9,187 square feet of office and conference space, was designed and built from the ground up to meet the

Premium Limited Edition Spirits Coming this Fall

For the past several years, the master distillers and master blenders of Luxco® Branded Spirits have been wowing consumers and critics alike with a solid roster of annually offered, limited-edition spirits. These spirits showcase unique blends and finishes, along with sophisticated and highly appealing taste profiles. Lux Row Master Distiller John Rempe presented his 2021

Get to Know Green Hat® Distillery

The story is almost as good as the gin. During Prohibition, George Cassiday—a bootlegger known for his signature green fedora—provided Congress with a steady stream of libations. Nearly a century later, Washington D.C.’s first licensed distillery since Prohibition pays homage to the mysterious man in the green hat. Green Hat® Gin, housed in a historic

Luxco® Branded Spirits Continues to Earn Awards and Accolades

Luxco® Branded Spirits continues to rank at the top of their class regarding taste and critical acclaim. Luxco brands have won 57 industry awards, and the year is not over yet! Notably, one of the newest members of the Luxco Branded Spirits team – Remus Repeal Reserve® Series IV, from MGP’s historic distillery in Lawrenceburg,

Yellowstone® Bourbon Makes Significant National Media Investment

As sales of Yellowstone® Select bourbon continue to climb, the brand is upping its advertising game as a critical component of its media efforts for 2021. These efforts include new ad creative appearing as part of an expanded national media buy for 2021. Leveraging Yellowstone Select’s “bourbon for all” branding, the new ad showcases Yellowstone

Luxco® Honors Mark Pirtle Retires with 37 Years of Service

Mark Pirtle has lived the saying: “If you enjoy what you do, you will never have to work a day in your life.” After 37 years as an employee in Luxco’s production facility, Mark is calling it a career. For nearly four decades, Mark has served in various capacities at Luxco® – “everything but warehouse

Exotico® and El Mayor® Featured at the Nightclub & Bar Show

Dubbed the “bar and nightlife event of the year,” the Nightclub & Bar Show returned to Las Vegas this past summer, and two Luxco® tequila brands, Exotico® and El Mayor®, were on hand. Brand ambassadors served two specialty cocktails – Exotico Grapefruit Paloma and Tequila Cold Brew featuring El Mayor – and offered neat pours

Employee Spotlight – Blake Sergot – East Business Unit Manager

Blake Sergot joined Luxco® in 2018 as the Florida Division Manager and currently serves as the East Business Unit Manager. In his role, he provides support for the Division Managers in the East Business Unit and the 20 states that fall under the Luxco Branded Spirits umbrella. “My goal is to help our team succeed,”