January 21, 2025
Rebel Bourbon continues sponsorship of Richard Childress Racing and driver Kyle Busch for 2025 NASCAR Cup Series season. WELCOME, N.C. (Jan. 21, 2025) – Bardstown, Kentucky-based Rebel® Bourbon kicks off 2025 as the Official Bourbon of Richard Childress Racing, the No. 8 Chevrolet, and two-time NASCAR Cup Series Champion Kyle Busch. Following a successful first year
January 15, 2025
Special release of 17-year expression highlights both heritage and innovation ST LOUIS (Jan. 15, 2025) – Penelope Bourbon celebrates a unique chapter in whiskey history with its latest release of American Light Whiskey. This year’s rare release features whiskey distilled at 189 proof in 2006 at the historic Seagram’s site in Lawrenceburg, Indiana, which is
January 14, 2025
Partnership kicks off with sweepstakes to win team entry into Kentucky Bourbon Chase. SALT LAKE CITY (Jan. 14, 2025) – Ragnar Relay, the nation’s premier host of team-based relay running events, proudly announces Yellowstone Bourbon as its Official Bourbon Partner for the 2025 race season. This dynamic partnership celebrates the shared adventurous spirit and dedication
December 10, 2024
Annual release in Penelope’s Cooper Series of cask finishes stands apart as an indulgent bourbon experience that balances tropical elements with rich, warm maple notes. ST LOUIS (Dec. 10, 2024) – Penelope Bourbon announced its latest innovation in cask-finished bourbon with the release of Havana. Always at the forefront of innovation, the Penelope team capitalized
November 12, 2024
Ross & Squibb’s 2024 edition of the ultra-limited Remus expression, made with 15-year-old reserves, features two signature mash bills inspired by the Roaring ‘20s and the time of Gatsby. ST LOUIS (Nov. 12, 2024) – It’s enough to make Daisy Buchanan swoon. The historic Ross & Squibb Distillery in Lawrenceburg, Indiana, announced the return of
October 15, 2024
Exclusively for the holiday season, the special giftpack includes three award-winning Yellowstone Bourbon varieties. ST LOUIS (Oct. 15, 2024) – Yellowstone Bourbon announced it will release the 2024 Bourbon Giftpack this month. The Giftpack showcases three award-winning innovations from the Yellowstone Bourbon family: Yellowstone Select, Yellowstone Special Finishes Collection Toasted and Yellowstone Special Finishes Collection
October 8, 2024
Fans get first access to Penelope’s most prestigious release from the Estate Collection. ST LOUIS (Oct. 8, 2024) – Penelope Bourbon proudly announces the launch of its Founders Reserve List. By joining this exclusive list, our most dedicated fans will have a special opportunity to acquire these coveted bottles from the ultra-limited Founders Reserve, the
September 25, 2024
Highly sought-after releases showcase the finest blends, barrels and finishes of aged barrel stocks ST LOUIS (Sept. 25, 2024) – Penelope Bourbon introduced its new Estate Collection of limited-availability aged whiskey and bourbon releases – Founders Reserve, Private Select and Single Barrel. The collection represents the pinnacle of Penelope’s craftsmanship, from hand-selected barrels to meticulously
September 9, 2024
Latest addition to the Lux Row brand family will debut at the distillery in October before a nationwide release in early 2025 ST LOUIS (Sept. 9, 2024) – Bardstown, Kentucky-based Lux Row Distillers is expanding its Kentucky Straight Bourbon Whiskey family with the release of Lux Row Small Batch PX Sherry Cask Finish. The new
August 22, 2024
Latest SKU meets increasing consumer demand for the highly-acclaimed, premium 99 proof bourbon ST LOUIS (Aug. 22, 2024) – The award-winning Ezra Brooks 99 has added a new SKU to its lineup. Beginning this month, Ezra Brooks 99 will be available in 1-liter bottles nationwide at a minimum suggested retail price of $29.99. Introduced in
August 15, 2024
Highly collectible bourbons will be available in September ST LOUIS (Aug. 15, 2024) — Three is a magic number – especially when it involves a trilogy of sought-after bourbons. Lux Row Distillers announced the release of Blood Oath Trilogy – Third Edition, the latest collection of limited-release bourbons, or “Pacts,” created by Lux Row Master
August 14, 2024
Annual limited-release bourbon is finished in Vino de Naranja casks from southern Spain ROSSELLE, N.J. (Aug. 14, 2024) – The annual release of Penelope Valencia is set to launch. On its journey to finish its straight whiskeys in wine casks from the world’s finest winemaking regions, Penelope Bourbon makes its latest stop in southern Spain.
