Luxco® is excited to announce the launch of a new product, Smackers® Liqueur. Bottled at a smooth 100 proof in 100mL bottles, Smackers Liqueur is an intense new product with mouthwatering flavors that hit shelves in August. This refreshing liqueur is ideal for mixing or drinking straight up for a refreshing treat. Flavors include cinnamon,
When Theresa Koester was growing up in West Texas, barrel-racing and working in the hayfields, she had no idea she would spend more than three decades working in the spirits industry and living in St. Louis. Yet, this past August, Theresa celebrated her 35th anniversary as a member of the Luxco® family. After graduating high
Kelsey has been with the Lux Row Distillers™ team since before the distillery opened in the spring of 2018. She began as a Tour Ambassador and recently moved into the role of Bourbon Barrel Program Coordinator. In her current role, Kelsey coordinates barrel selections, samples barrels, controls inventory and hosts barrel selections. Recently, she has
Mark O’Brien joined the Luxco® team in November of 2010 as an inspector at the Kemper plant in St. Louis. Over the last 10 years, he has worked on a variety of tasks and currently works as a packer on all lines. Mainly he works on the “E” line, which is where the plant runs
Little did any of us realize how our world would change as we entered the second quarter of 2020. As issues around the COVID-19 pandemic began to unfold, we faced many challenges related to our business. It is during times like these that any organization is “put to the test” and challenged to press forward
During the stay-at-home order in April, Ezra Brooks® Bourbon teamed up with country music artist Matt Stillwell to bring live music to the St. Louis community with a series of mobile, curbside concerts. The “Stay Home Tour” not only encouraged St. Louisans to stay home and practice social distancing, but also spread some cheer and
Daviess County® Kentucky Straight Bourbon, the newest brand released by Lux Row Distillers™, was introduced in the first quarter of this year. Launch parties were held in New York City as well as in Bardstown and Owensboro, Kentucky. First, Lux Row Distillers hosted a “hometown launch” of the new bourbon in Bardstown, also known as
There’s no doubt the COVID-19 pandemic has affected nearly everyone across the globe, including our beloved hospitality industries. To help support communities during this time, year to date Luxco® has donated more than $130,000 to support various organizations and agencies that have been impacted by the coronavirus crisis. As the pandemic hit, Luxco saw an
On May 6th, Luxco® partnered with Aero Charter Jet Center to provide much needed assistance to the Endangered Wolf Center in Eureka, Missouri. The center’s mission is to preserve and protect wolves and carefully reintroduce them into the wild. Most recently, the Endangered Wolf Center needed assistance fostering the birth of newly born wolf “pups”
In February, El Mayor® Tequila and Limestone Branch Distillery™ sponsored the 49th Annual Honda Classic golf tournament in West Palm Beach, Florida. At the tournament, the brands sponsored a pavilion named “The Tavern on 16”, which was on the 16th hole of the course. At the pavilion, attendees were able to watch the tournament and
