LUXCO NEWS

Check out what we are up to! Find news, promotions, and other information pertaining to our diverse lineup of innovative brands as well as newsworthy headlines about our company and culture.

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October 8, 2020

Yellowstone® Bourbon Sponsors BACKPACKER Magazine’s Get Out More TV

BACKPACKER magazine’s Get Out More Tour has turned into Get Out More TV for 2020! This year’s tour has been transformed into a 15-week digital series. The series was created to spark the adventurous spirit of outdoor enthusiasts. Each episode features a different regional backpacking destination and highlights skills every backpacker should know. As part

El Mayor® Tequila Launches Exciting New Variant

El Mayor® Tequila has launched a new limited edition variant, El Mayor Extra Añejo Rum Cask Finish. This new addition to the award-winning family of products is an ultra-premium handcrafted extra añejo tequila, aged a minimum of three and a half years and finished in rum casks for an added layer of flavor. “We are

Exciting News: Luxco® is Now on YouTube!

Luxco® is excited to announce the launch of three new YouTube channels hosted by our favorite spirit enthusiasts: John Rempe, Michele Reina and Dustin Parres. With the popularity of YouTube growing, consumers are turning to this platform for cocktail recipes, information and overall entertainment. “Our goal with these YouTube channels is to engage with our

Ezra Brooks® Announces Festive Holiday Gift Sets

Just in time for the holiday season, Ezra Brooks® will be offering two new special holiday VAP gift sets for consumers to enjoy. The Ezra Brooks gift set will include a 750mL bottle of Ezra Brooks Kentucky Straight Bourbon Whiskey, an Ezra Brooks branded rocks glass and a sphere-shaped ice mold for perfect bourbon sipping.

Theresa Koester Celebrates 35 Years at Luxco®

When Theresa Koester was growing up in West Texas, barrel-racing and working in the hayfields, she had no idea she would spend more than three decades working in the spirits industry and living in St. Louis. Yet, this past August, Theresa celebrated her 35th anniversary as a member of the Luxco® family. After graduating high

Employee Spotlight – Kelsey Lyon: Bourbon Barrel Program Coordinator

Kelsey has been with the Lux Row Distillers™ team since before the distillery opened in the spring of 2018. She began as a Tour Ambassador and recently moved into the role of Bourbon Barrel Program Coordinator. In her current role, Kelsey coordinates barrel selections, samples barrels, controls inventory and hosts barrel selections. Recently, she has

Employee Spotlight – Mark O’Brien: Inspector at Kemper

Mark O’Brien joined the Luxco® team in November of 2010 as an inspector at the Kemper plant in St. Louis. Over the last 10 years, he has worked on a variety of tasks and currently works as a packer on all lines. Mainly he works on the “E” line, which is where the plant runs

August 17, 2020

El Mayor Tequila Continues to Innovate and Announces New Variant

El Mayor Extra Añejo Rum Cask Finish Limited Edition Launches in September (ST. LOUIS) August 17, 2020 – El Mayor® Tequila has launched a new limited edition variant, El Mayor Extra Añejo Rum Cask Finish. This new addition to the award-winning family of products is an ultra-premium handcrafted extra añejo tequila, aged a minimum of
July 14, 2020

Limestone Branch Distillery Launches 2020 Edition of Yellowstone® Limited Edition

This year’s edition also highlights a new upgraded look for the brand (Lebanon, Ky.) July 14, 2020 – The 2020 edition of Yellowstone® Limited Edition Kentucky Straight Bourbon will be on shelves in September, just in time for National Bourbon Heritage Month. This year’s edition features a seven-year-old straight bourbon finished in French Armagnac barrels.
July 9, 2020

Our Chairman has Something to Say

Little did any of us realize how our world would change as we entered the second quarter of 2020. As issues around the COVID-19 pandemic began to unfold, we faced many challenges related to our business. It is during times like these that any organization is “put to the test” and challenged to press forward

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